About Hotel Shilla | Shilla Hotels & Resorts

Hotel Shilla

Hotel Shilla – Premium Lifestyle Leading Company

Samsung Group Affiliate

Hotel Shilla Co., Ltd. was established in 1973 as a Samsung Group affiliate. Anchored by its hotel operations,
the company enriches everyday life across a diverse range of lifestyle businesses, including duty-free retail,

sports and leisure, and travel. Backed by world-class operational expertise, the company continues to expand
its presence in global markets while building an unrivaled brand reputation that guests trust.
The Best Hospitality & Travel Retail Company

Hotel Shilla offers extraordinary service and experience across everyday life and the entire journey.

Drawing on decades of accumulated expertise, the company elevates the quality of daily life, bringing the values of a premium lifestyle to every moment a guest spends with us.
The name "Shilla" traces its origins to the Shilla Dynasty, which ushered in a golden era of culture and art.

It carries a heritage that blends the inherent beauty and refinement of tradition with a thoroughly modern sensibility.
Grounded in trust and distinction, this heritage has become the core of Hotel Shilla's brand identity and flows naturally through every space and every service.

Awards

2026
- 02
  Forbes Travel Guide
  · Five-Star Hotel – The Shilla Seoul
- 03
  
  Michelin Guide Seoul 2026
  · Two-Star Restaurant – The Shilla Seoul, La Yeon
  
  Korea Brand Power Index (K-BPI)
  · No. 1 in Hotel Category – Shilla Hotel
  · No. 1 in Business Hotel Category – Shilla Stay
- 06
  Forbes Travel Guide Star Bars
  · 스타 바 – 서울신라호텔 더 라이브러리
- 07
  La Liste 2026
  · Top 1,000 World’s Best Hotels – The Shilla Seoul (No. 1 in Korea)
- 08
  National Brand Competitiveness Index (NBCI)
  · No. 1 in Hotel Category – Shilla Hotel
2025
- 02
  
  Forbes Travel Guide
  · Five-Star Hotel – The Shilla Seoul
  
  Michelin Guide Seoul 2025
  · Two-Star Restaurant – The Shilla Seoul, La Yeon
- 03
  Korea Brand Power Index (K-BPI)
  · No. 1 in Hotel Category – Shilla Hotel
  · No. 1 in Business Hotel Category – Shilla Stay
- 07
  La Liste 2025
  · Top 1,000 World’s Best Hotels – The Shilla Seoul (No. 1 in Korea, Top 200)
- 08
  National Brand Competitiveness Index (NBCI)
  · No. 1 in Hotel Category – Shilla Hotel
- 10
  
  World Luxury Hotel Awards
  · Southeast Asia's Luxury Wedding Resort – Shilla Monogram Da Nang
  
  La Liste 2026
  · Top 1,000 World’s Best Restaurants – La Yeon at The Shilla Seoul (No. 1 in Korea, Top 200), Continental, Ariake, and Palsun
2024
- 02
  
  Forbes Travel Guide
  · Five-Star Hotel – The Shilla Seoul
  
  Michelin Guide Seoul 2024
  · Two-Star Restaurant – The Shilla Seoul, La Yeon
- 03
  Korea Brand Power Index (K-BPI)
  · No. 1 in Hotel Category – Shilla Hotel
  · No. 1 in Business Hotel Category – Shilla Stay
- 08
  National Brand Competitiveness Index (NBCI)
  · No. 1 in Hotel Category – Shilla Hotel
- 10
  La Liste 2025
  · Top 1,000 World’s Best Restaurants – La Yeon at The Shilla Seoul (No. 1 in Korea, Top 200), Continental, Ariake, and Palsun
2023
- 02
  Forbes Travel Guide
  · Five-Star Hotel – The Shilla Seoul
- 03
  Korea Brand Power Index (K-BPI)
  · No. 1 in Hotel Category – Shilla Hotel
  · No. 1 in Business Hotel Category – Shilla Stay
- 09
  National Brand Competitiveness Index (NBCI)
  · No. 1 in Hotel Category – Shilla Hotel
- 10
  World Luxury Hotel Awards
  · Asia's Luxury Coastal Resort – Shilla Monogram Da Nang
  · Southeast Asia's Luxury Wedding Resort – Shilla Monogram Da Nang
  · Vietnam's Luxury Lifestyle Resort – Shilla Monogram Da Nang
- 11
  La Liste 2024
  · Top 1,000 World’s Best Restaurants – La Yeon at The Shilla Seoul (Joint No. 1 in Korea, Top 200), Continental, Ariake, and Palsun
2022
- 03
  Korea Brand Power Index (K-BPI)
  · No. 1 in Hotel Category – Shilla Hotel
  · No. 1 in Business Hotel Category – Shilla Stay
- 04
  Forbes Travel Guide
  · Five-Star Hotel – The Shilla Seoul
- 09
  National Brand Competitiveness Index (NBCI)
  · No. 1 in Hotel Category – Shilla Hotel
- 10
  
  Michelin Guide Seoul 2023
  · Two-Star Restaurant – The Shilla Seoul, La Yeon
  
  World Luxury Hotel Awards
  · Asia's Luxury Coastal Resort – Shilla Monogram Da Nang
- 11
  La Liste 2023
  · Top 1,000 World’s Best Restaurants – La Yeon at The Shilla Seoul (No. 1 in Korea, Top 150), Continental, Ariake, and Palsun
  · World’s Best Pastry Shops – Pastry Boutique at The Shilla Seoul and Pastry Boutique at The Shilla Jeju
2021
- 02
  Forbes Travel Guide
  · Five-Star Hotel – The Shilla Seoul
- 03
  Korea Brand Power Index (K-BPI)
  · No. 1 in Hotel Category – Shilla Hotel
  · No. 1 in Business Hotel Category – Shilla Stay
- 11
  
  Michelin Guide Seoul 2022
  · Three-Star Restaurant – The Shilla Seoul, La Yeon
  
  La Liste 2022
  · Top 1,000 World’s Best Restaurants – La Yeon at The Shilla Seoul (No. 1 in Korea, Top 150), Continental, and Ariake
2020
- 02
  Forbes Travel Guide
  · Five-Star Hotel – The Shilla Seoul
- 03
  National Brand Competitiveness Index (NBCI)
  · No. 1 in Hotel Category – Shilla Hotel
- 11
  Michelin Guide Seoul 2021
  · Three-Star Restaurant – The Shilla Seoul, La Yeon

2019
- 02
  Forbes Travel Guide
  · Five-Star Hotel – The Shilla Seoul
- 03
  Korea Brand Power Index (K-BPI)
  · No. 1 in Hotel Category – Shilla Hotel
- 11
  Michelin Guide Seoul 2020
  · Three-Star Restaurant – The Shilla Seoul, La Yeon
- 12
  LA LISTE 2020
  · Top 1,000 World’s Best Restaurants – La Yeon at The Shilla Seoul (No. 1 in Korea, Top 150), Continental, and Ariake
2018
- 02
  Forbes Travel Guide
  · Four-Star Hotel – The Shilla Seoul
- 03
  NBCI 국가 브랜드 경쟁력 지수
  · No. 1 in Hotel Category – Shilla Hotel
- 11
  Michelin Guide Seoul 2019
  · Three-Star Restaurant – The Shilla Seoul, La Yeon
- 12
  LA LISTE 2019
  · Top 1,000 World’s Best Restaurants – La Yeon at The Shilla Seoul (No. 1 in Korea, Top 200), Continental, and Ariake
2017
- 02
  
  Forbes Travel Guide
  · Four-Star Hotel – The Shilla Seoul
  
  Asia’s 50 Best Restaurants
  · No. 38 – The Shilla Seoul, La Yeon
- 11
  Michelin Guide Seoul 2018
  · Three-Star Restaurant – The Shilla Seoul, La Yeon
- 12
  LA LISTE 2018
  · Top 1,000 World’s Best Restaurants – La Yeon at The Shilla Seoul (No. 1 in Korea, Top 500)
2016
- 02
  Forbes Travel Guide
  · Five-Star Hotel – The Shilla Seoul
- 09
  NBCI 국가 브랜드 경쟁력 지수
  · No. 1 in Hotel Category – Shilla Hotel
- 10
  TTG Travel Awards
  · Best City Hotel in Seoul – The Shilla Seoul
- 11
  Michelin Guide Seoul 2017
  · Three-Star Restaurant – The Shilla Seoul, La Yeon
- 11
  LA LISTE 2017
  · Top 1,000 World’s Best Restaurants – La Yeon at The Shilla Seoul
2015
- 03
  Michelin Guide Seoul 2016
  · Three-Star Restaurant – The Shilla Seoul, La Yeon
- 09
  NBCI 국가 브랜드 경쟁력 지수
  · No. 1 in Hotel Category – Shilla Hotel
- 10
  TTG Travel Awards
  · Best City Hotel in Seoul – The Shilla Seoul
2014
- 09
  NBCI 국가 브랜드 경쟁력 지수
  · No. 1 in Hotel Category – Shilla Hotel
2013
- 01
  Travel + Leisure
  · World's Best 500 Hotels – The Shilla Seoul
2012
- 08
  Travel + Leisure
  · World's Best Awards Top 30 City Hotels in Asia – The Shilla Seoul
2011
- 09
  Travel + Leisure
  · World's Best Awards Top 30 City Hotels in Asia – The Shilla Seoul
2010
- 11
  Travel + Leisure
  · World's Best Awards Top 30 City Hotels in Asia – The Shilla Seoul

2009
- 10
  
  Zagat Survey
  · 2009/10 Best Hotel in Seoul – The Shilla Seoul
  
  TTG Travel Awards
  · Best City Hotel in Seoul – The Shilla Seoul
- 11
  Institutional Investor
  · World's Top 100 Hotels – The Shilla Seoul
  · Best Hotel in Seoul – The Shilla Seoul
2008
- 01
  Travel + Leisure
  · World's Best 500 Hotels – The Shilla Seoul
- 10
  Zagat Survey
  · 2008/09 Best Hotel in Seoul – The Shilla Seoul
- 10
  TTG Travel Awards
  · Best City Hotel in Seoul – The Shilla Seoul
- 11
  Institutional Investor
  · World's Top 100 Hotels – The Shilla Seoul
  · Best Hotel in Seoul – The Shilla Seoul
2007
- 01
  
  Asiamoney, Annual Travel Poll
  · 2009/10 Best Hotel in Seoul – The Shilla Seoul
  
  Travel + Leisure
  · World's Best 500 Hotels – The Shilla Seoul
- 04
  Zagat Survey
  · 2007/08 Best Hotel in Seoul – The Shilla Seoul
- 11
  Institutional Investor
  · World's Top 100 Hotels – The Shilla Seoul
  · Best Hotel in Seoul – The Shilla Seoul
2006
- 04
  Zagat Survey
  · World's Top 100 Hotels – The Shilla Seoul
- 08
  
  Travel + Leisure
  · World's Best Awards Top 50 City Hotels in Asia – The Shilla Seoul
  
  Conde Nast Traveler
  · Readers' Choice Awards Top 75 Hotels in Asia – The Shilla Seoul
2005
- 01
  
  Travel + Leisure
  · World's Best 500 Hotels – The Shilla Seoul
  
  Conde Nast Traveler
  · Gold List – The Shilla Seoul
- 04
  Zagat Survey
  · World's Top 100 Hotels – The Shilla Seoul

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